WELCOME TO OUR WORLD
Trying new things, having adventures and chasing your dreams – these are the moments that SoulGrade wants to connect you to through elevated lifestyle products designed to help you lead the best life possible.
Founded in Toronto, SoulGrade began as a dream to change the world in some small way. The company, however, quickly took off and became a full-time mission to provide high-quality products that would make a positive difference for the individual and the environment as a whole.
Dedicated to exploring environmental innovation, promising honest communication and nurturing an inspired community, SoulGrade believes that investing in ethical products empowers the individual, the local community and the environment. Plus, we add chicness and convenience to your everyday too!
It’s never too late to change your life and shake things up for the better. SoulGrade is here to help you take the first step with an exceptional product line of the highest quality. Live well, live now.
ABOUT HIBBAH ZIA | FOUNDER/CEO
I believe that the key to a positive life is a positive mind. Whether it’s having to adapt to a new culture that is very different from the one I was born and raised in or dealing with the many challenges that entrepreneurs face, I leverage my energy to have a positive impact on the people.
If there’s one thing I’ve learned over the years, it's that positivity starts with mindfulness - a deliberate discovery of our surroundings, emotions and experiences and the impact they have on us. Through my own mindfulness journey, SoulGrade was born - an eco-friendly company focused on providing products that are designed to make a positive impact on our mind, body and soul.
Using a customer-centric approach, I leveraged my corporate experience to build SoulGrade from the ground up - a company that doesn’t just sell products, but a company that sells exceptional products with values rooted in honesty, respect and positivity.
I dedicate my time looking for the best that nature has to offer and uncovering ways to provide it in a sustainable manner to men and women on the go, so they too can consume products that have a positive impact on their body no matter how busy their schedule is.